Over the years, plenty of strategies have been tested and implemented to recruit new distributors into a network marketing business. One of the most popular and successful offline strategies is to call leads and try to recruit over the phone. These leads can be either warm leads, people you know, or cold leads, those you don’t know.

If you are using this offline recruiting method, then listen up because I have two quick tips that could help you’re recruiting efforts.

The first tip is to use this strategy daily!

If you’re not calling new MLM leads and adding new distributors to your downline daily, then you’re not generating income and you’re not growing your business!

The second tip it to build rapport right at the beginning of your phone call.

In order to be successful over the phone, you must build rapport with each and every one of your prospects. This is something that few network marketers do especially when they’re new to process of calling leads. Building rapport can truly “make or break” the phone call. Building rapport simply means that you’re making a connection with the person that you’re speaking to.

Typically, the newbie network marketer wants to just get a live person on the phone and start pitching they’re business as soon as they answer the phone. The newbie sticks to the pre-written scripts or just rattles off as many facts about the product or compensation plan as they can remember and then they wonder why more people aren’t signing up right there on the spot.

Building rapport over the phone is something that’s really very simple. It all begins with asking open ended questions and then remaining quiet as you listen to what your prospects have to say.

What is an open-ended question?

Open-ended questions can’t be answered easily with one word such as yes, no, maybe. When you are able to get a prospect talking openly about their personal life, dreams, and goals, you are building a relationship with them and that relationship will help you’re recruiting percentage increase a whole lot more.

Don’t think about what you’re next line is going to be or what your script wants you to say, just listen to what the prospect is saying and react to that.

You should definitely find common ground. When you’re prospects says something that you can truly relate to, reply with how it relates to your life. For example, if you’re a parent and the prospect mentions how many children they have, you can reply with the number of children you have. If they speak about traveling the world, mention a place to where you have traveled.

Network marketing is all about relationships. People are much more likely to join your MLM business if they like you and can relate to you. Just because they’re a prospect doesn’t mean that they can’t tell the difference between someone who is just rattling off a script and someone who is genuine.

The art of building rapport requires some practice but once you get good at it you will see your recruiting results dramatically increase!